KUROHANA

An eight-seat charcoal yakitori counter in Shinjuku needs a homepage that smells of the grill, makes the menu easy to read, and gets people booking a seat.

webshoot.studio/samples/kurohana

View live site

All work

Industry

Yakitori restaurant

Project type

Restaurant booking homepage

Typeface

Big Shoulders Display, Shippori Mincho and IBM Plex Mono

Palette

Charcoal black, lantern paper and vermilion

Design rationale

Charcoal black, lantern paper and one vermilion, with Big Shoulders Display headlines, Shippori Mincho for the Japanese and IBM Plex Mono for the details. The hero sets KUROHANA behind skewers on the grill: each letter ignites ember-hot and cools, heats up under the cursor, and sparks rise through it. The menu hangs as a wall of wooden tags that turn over to show each skewer. Booking happens on a paper order slip you stamp with a 予約 seal, and the last section walks you from Shinjuku Station into Omoide Yokocho, the alley where the counter is set.

( The full homepage )

Every section, top to bottom.

Open the live site

Key features

Kinetic name that ignites like the charcoal

Menu as a wall of hanging kifuda tags

Booking slip stamped with a 予約 seal

Scroll walk from Shinjuku Station to the door

This is a self-initiated sample homepage created by WebShoot to explore a design direction. The business is fictional, the work is not a client commission, and no results are implied.

Back to all work

Start a project like this